West Coast Customs is your one stop shop for all your car customization needs. Located in Southern California, the shop houses a veteran team of technicians, fabricators, designers, electricians, painters and so much more.
Every day, the team works towards the goal of creating custom works of art for our clients.


You may have seen some of our one-of-a-kind, multi-million-dollar custom car builds on our TV show or in the news, but we also specialize in smaller customizations. From wraps to wheels and everything in between, contact us today to inquire about our services.



Founder and CEO of West Coast Customs started his now world-renowned car customization shop in 1993 with a $5000 loan from his beloved grandfather, Edward Cifranic.
He opened a modest shop in Orange County, California, working on mini-trucks and soon outgrew the space moving to a larger facility in the City of Inglewood. In March of 2004, Friedlinghaus’ clientele and pop culture notoriety skyrocketed when Pimp My Ride became a smash hit on MTV, and over the decades he has continued to grow his global brands reach across various media platforms.

Friedlinghaus has built an empire creating impeccably customized cars for a wide array of clientele, ranging from pro athletes, celebrities, Fortune 100 companies and International Royalty. Currently, West Coast Customs has settles into their new 60,000 square foot state-of-the-art headquarters in Burbank, California.

The facility features 12 industry leading departments offering a range of extraordinary custom services for projects of any size, scope and budget. Fans from all over the world visit to tour West Coast Customs for photo opportunities with iconic vehicles and closer look behind the scenes of the legendary work being done on-site.

Some of Friedlinghaus’ West Coast Customs exciting local partnerships include: Six Flags Magic Mountain where a fan favorite West Coast Racers roller coaster is prominently featured. In addition, a collaborative customization shop within the LA Chrysler Dodge Jeep Ram Dealership in Downtown Los Angeles.